Kane ton kinezo

The FIBA Basketball World Cup 2019 in China was the perfect opportunity to communicate targeted primary and original content to the male audience.

The campaign entitled: "Kane ton Kinezo - The Office Bucket Challenge" powered by Milko, which included a series of short videos featured an office bucket challenge amongst the site’s editors taking the shots with paper balls whilst holding Chinese chopsticks and learned more about ... MVP Giannis Antetokoumbo.